Who We Are


Chris Fletcher
Co-Founder of thecoolschool

Coast to Coast Music, CEO
Artist Development, Tour Coordination & Business Instructor

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Hailing from Philadelphia, Chris Fletcher moved to Los Angeles to begin her independent Touring Coordination & Promotion Company, Coast to Coast Music, in 1989. Fletcher plans regional tours, directing more than 100 paid performances for her roster clients. Along with navigating live events and tours though the College and Festival booking conferences, she has single handedly run a small record label, secured grants & sponsorships for managed artists and was a publicist for seven years. Fletcher currently works with Multi-platinium Songwriter & performer Harold Payne, Brazilian Globe Music Award Winner Anna Beatriz and is adding 3 more music acts to her roster who she will start grooming for college & festival tours in 2017.

Chris Fletcher also continues to teach in the Music Business program and is often a presenter at music business seminars at venues like: SongAlive, CSU Long Beach, USC, UCLA, CSU Northridge, The Folk Alliance, Western Arts Alliance and NACA.

Kenny Kerner
Co-Founder of thecoolschool

Kerner Entertainment
Record Producer, Multi-Platinum Songwriter, Personal Manager,
Past Founder & Director of the Music Business Program at Musicians Institute

Kenny Kerner is a record producer with 18 gold and platinum awards (KISS, Gladys Knight, Jose Feliciano, Badfinger), a prolific songwriter, a noted journalist, a publicist, personal manager and a distinguished author. But there’s much more:  As the creator and former Director of the most innovative curriculum in industry education – The Music Business Program (MBP) at Musicians Institute (MI) – Kerner extended his knowledge to the next generation of industry mogul.

Kerner also worked as an account executive at a PR firm repping Jay Leno and Michael J. Fox. On the management side, Kerner handled many of the day-to day operations for a roster of top acts including KISS, Starz and Billy Squire. In addition to being a featured writer for Cash Box, Kenny served as feature writer & editor for HITS, Gig Magazine, the TAXI Transmitter and was Senior Editor at Music Connection for nine years.

Sadly in May of 2014, Kenny made his transition to the great beyond. It is only with the support of some wonderful industry professionals, that we have continued his dream to grow these music business education events. Without his relentless push to form thecoolschool, this venture would not exist today. We honor his dry, funny, determined spirit with every new mission we accomplish at thecoolschool.


Our Promotions & Advisory Board is listed in alphabetic order because every one of them should be placed first in order of importance. Special thanks to all of them for helping thecoolschool programs grow into MusicBizMentors.com.

Steven Barry Cohen

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To his friends, Steven is known locally as a mentor, good listener and a “go to” guy.  In three decades, he’s worn many different hats from performing musician to his current career as an artist and tour manager. Steven began his music studies in Chicago where he played drums with various Soul, R&B and Funk bands around Chicago.

Once on the west coast, he worked at Capitol Records where, through careful networking, developed his tour management services & worked for artists such as Evelyn Champagne King, Sheena Easton, Friends of Distinction & more. Today, Steven operates is own production/management company, Lake Transfer, where he helps both legacy artists & newer acts, like Candyboy & DJ Vidal (Rhino Star Records), grow their careers.

Steven joins our advisory board as a busy musician & music business professional…his insights are so valuable to our growing programs.

Ms. Maura

Singer/Songwriter “Ms. Maura” performs as a vocalist and records with bands and musical projects of all shapes, sizes and sounds. She can regularly be seen singing backup with country soul band Birdie Jones, and will be fronting soul/funk band Ms. Maura & the Misters later this year. With a new baby on her hip and a smile in her voice, she is a busy wife, mom and musician prospering in the LA area. Ms. Maura comes to our team with “Get Things Done” attitude!