Coast to Coast Music, CEO

Artist Development, Tour Coordination, Music Business Instructor, Coach/Mentor, Industry Panelist, and Author

Hailing from Philadelphia, Chris Fletcher moved to Los Angeles to begin her independent Touring Coordination & Promotion Company, Coast to Coast Music, in 1989. Fletcher plans regional tours, directing more than 100 paid performances for her roster clients. Along with navigating live events and tours through the College and Festival booking conferences, she has single-handedly run a small record label, secured grants & sponsorships for managed artists, and was a publicist for seven years. Fletcher currently works with Multi-Platinium Songwriter & performer Harold Payne, Brazilian Globe Music Award Winner Anna Beatriz and is adding 2 more music acts to her roster who she works on individual music.

Chris Fletcher also continues to teach in the Music Business program at Musicians Institute and conducts 2 to 3 hours a week as a private career mentor. She has taught a course in Artist Development for the UCLA Extension Program and is often a presenter at music business seminars at organizations like SongAlive, CSU Long Beach, USC, UCLA, CSU Northridge, The Folk Alliance, Western Arts Alliance, and NACA.

Kerner Entertainment

Record Producer, Multi-Platinum Songwriter, Personal Manager, Past Founder & Director of the Music Business Program at Musicians Institute

Kenny Kerner was a record producer with 18 gold and platinum awards (KISS, Gladys Knight, Jose Feliciano, Badfinger), a prolific songwriter, a noted journalist, a publicist, personal manager, and a distinguished author. But there’s much more: As the creator and former Director of the most innovative curriculum in industry education – The Music Business Program (MBP) at Musicians Institute (MI) – Kerner extended his knowledge to the next generation of industry moguls.

Kerner also worked as an account executive at a PR firm repping Jay Leno and Michael J. Fox. On the management side, Kerner handled many of the day-to-day operations for a roster of top acts including KISS, Starz, and Billy Squire. In addition to being a featured writer for Cash Box, Kenny served as feature writer & editor for HITS, Gig Magazine, the TAXI Transmitter, and was Senior Editor at Music Connection for nine years.

Sadly in May of 2014, Kenny made his transition to the great beyond. It is only with the support of some wonderful industry professionals, that we have continued his dream to grow these music business education programs. Without his relentless push to form thecoolschool, this venture would not exist today. We honor his dry, funny, determined spirit with every new mission we accomplish at thecoolschool.